Emi Morita, designer
Luke Perkins/
Chris Valencius, art directors
Susan Ebling Corbo/
Kris Mangini/
Alex Russell/
Dave Weist, writers
Chris Bradley/
Dave Weist, creative directors
Alan Pafenbach, executive creative director
Ron Lawner, chief creative officer
Sarah Frye/
Nicole McDonald/
Luke Perkins/
Chris Valencius, photographers
Tim Brunelle/
Chris Valencius, illustrators
John Gray, production manager
Arnold Worldwide, ad agency
Volkswagen, client
Volkswagen and Apple joined forces to do a promotion supporting both brands. Whenever you bought a New Beetle, you got a free iPod. The iPod came with this artfully designed book. It covered everything from hooking up your iPod to your VW, to exploring crazy new music, to making origami cranes out of your old CD covers. 74 pages, 5 3/4 x 5 3/4, perfect-bound, 4-color throughout.