SapientNitro | Communication Arts

Andrea Langley/Jack Minogue, designers
Stephanie Ayoob, art director
Peter Corey, writer
Joshua Koenig, associate creative director
Peter Binggeser/Kai Hansen/T.J. McLeish/Pasindu Wewegama, technologists
Jessica Buhrman/Erika Rafuls Pokraka/Joe Pokraka, producers
Vichcraft, design firm
SapientNitro, ad agency/client

"To share a message of inclusion for the 2015 holiday season, we took over a 40-foot-long wall outside an iconic cocktail bar and turned it into an interactive, hand-painted experience that had nothing to do with Christmas, Kwanzaa or Hanukkah. By excluding all holidays—in the name of including all holidays—Merry Ambigumas was born. Our artistic neighborhood presence welcomed all to celebrate."

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