Based in Vienna, Austria, but with an outreach to more than 9,000 stores in ten European countries, Radio Max provides bespoke retail experiences with in-store radio services, digital content and signage, editorial content, experiential design and point-of-sale events. For its new site, Viennese design firm moodley brand identity created a fully responsive online platform that quickly illustrates Radio Max’s capabilities to visitors. A simple grid system with vibrant colors provides the backbone for the site, peppered with mini-interactive features, such as a slider with a cinematic background on the “Max” page. The resulting design promotes easy accessibility while retaining Radio Max’s distinctly colorful brand.