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Jason Miller, designer/design director
Edward Nebb, writer
Richard Colbourne, creative director
Roger Byrom/Leslie A. Segal, principal
Sarah Illenberger/Dean Kaufman/Aakash Nihalani/Horacio Salinas/Corriette Schoenaerts, photographers
Raymond Biesinger/Mario Hugo/ilovedust/Faiyaz Jafri, illustrators
Joe Kester, production artist
Mike Sullivan, production designer
Georgiann Baran, production manager
Michelle Steg Faranda, project manager
Addison, design firm
Neenah Paper, Inc., client
Neenah Paper's directive was to communicate the ways it had executed its strategy to become a more focused and agile company. We developed a typographic solution based on a series of terms that communicate these differentiators, then executed the typography in surprising yet relevant ways. The result is a very straightforward message that is highly expressive from a visual standpoint. 106 pages, 8 1/2 x 11, 4-color plus 4 PMS, perfect-bound, gold-foil stamp.
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