These images were used in print, online, and in trade materials to showcase the high quality of Louisiana seafood. "In order to illustrate the raw beauty and variety of fresh Louisiana Seafood, a series of the most popular species were documented using dramatic splash photography techniques. The images will serve as the foundation for the repositioning of the Louisiana Seafood brand and will be used in multiple mediums to help emphasize the brand's new voice: Louisiana Seafood—Get fresh with us."