"Through innovative hardware and software, Light offers its users a simple mobile experience for taking DSLR-quality photos. Embracing Light's unexpected character, we highlighted its multilens design as evidence of innovation, using rich full-bleed photography to allow the camera to speak for itself. The identity for Light plays off light and its ability to develop beauty all around it. Full of life and movement, this execution echoes the multilens design of the technology with just enough complexity to illuminate Light."
