“Dentologie is a dentist and healthcare brand unlike any we’ve ever seen. We put its distinctiveness on display—beginning with playful staff photography—and considered every touchpoint of the patient experience as an opportunity to soothe anxieties and let the brand shine. Playful messaging and high-contrast colors make unboxing toothpaste an all-around more pleasant experience.”
Photo credits: © Olivia Kohler Photography/The Studio Chicago
