"This image was shot for the Blue Cross Blue Shield/True Blue Campaign. Headline: True Blue. Integrity Matters. The art director and creative director wanted to photograph people in everyday situations in and around the Washington area. One item that was a constant in the campaign was a hint of blue in each of the twelve images. We wanted to make sure the shade we selected did not compete with the portrait. This man was from an area in the South near where I grew up and we just hit it off."
